2010 Volume – $2M
2015 Volume – $8.3M
“The firm I came from prior to One South was “every man for himself” in many respects. 100% of the business I did for the three years I was there was self-generated. Congratulations were given for volume produced, but the company did nothing to contribute to individual volume growth.
“Knowing that I needed to change in order to survive in a slow market, I interviewed with three local firms to determine the best course of action (I avoided the national chains because I started my career in that revolving door environment.) A lender buddy suggested I speak with One South as they seemed to be growing at a time when others were shrinking. I intended to either commit to a long term relationship or exit the industry entirely if things did not work out favorably over the next year. Do or die, so to speak.
“One South was the choice that I had peace with. I felt their strengths would mesh well with my weaknesses, giving me the opportunity to grow my knowledge and serve my clients in a greater capacity. One South also had a commercial division which would enable me to serve additional clients through internal referral to a commercial specialist and I could also test those waters to see if commercial was something I wanted to get into in the future. Additionally, they had a strong track record with condo sales and development, which was an area I had very little experience with and wanted to grow in.
“From a support standpoint, One South had staff to produce brochures, input listings, and offer additional transaction support. I was used to handling every task on my own, which is both time-consuming and counter-productive. One South was building a strong web presence, which was a strategy that would help greatly with brand recognition, especially for a smaller independent firm. I had no significant personal branding, so the firm’s would reinforce my appearance of professionalism.
“I took the plunge, and the decision was quickly rewarded.
“Within my first two weeks at the firm, I was provided with an office-generated buyer lead. I showed him the property, converted him to a client, got him under contract, and closed two weeks later on a cash purchase. The residual results of that lead have been very rewarding. That original One South lead is now a repeat Dennis Norwood client that is currently under contract to purchase a fifth rental property with anticipation of more to come. And there have been several other firm-generated clients I have worked with over the past three years, but none more memorable than the one that gave immediate confirmation that I had made the right decision in coming aboard.
“Importantly, I feel that the leadership at One South recognizes that the agent’s success is paramount to the firm’s success. Instead of relying on a continuous stream of new bodies to keep income rolling, they work closely with the agents they bring on board, constantly focusing on their professional growth.
“The agents at One South operate collaboratively, not combatively. Integrity is held in high regard, and I would venture to say that nearly everyone in the organization would be willing to share success strategies and resources with fellow agents in the office. I have seen agents with no previous real estate sales experience thrive, and my own personal volume has steadily increased over the three years I have been there, with a definite mental shift from immediate survival to future growth.
“The bottom line is I now have a team. My team is part administrative, part peer group and part strategic. It has been a wonderful experience.”